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cap2030

Children in All Policies

CAP 2030 (Children in All Policies 2030) is a worldwide initiative, derived from a Commission led by UNICEF, the World Health Organisation and the Lancet. It seeks to highlight the importance of including children when designing policies, something which is too often absent. Our task was to create the visual brand identity for this organisation, capturing this social impact,  in preparation for its launch.

You can see here how this identity was then applied across a range of creative materials – website, presentations, event collateral, emails and social media assets.