Stardust 2024
A hefty sprinkling of Stardust
One to One Children’s Fund is an incredible charity, which has worked all over the world to help children survive and thrive. Nowhere is this more so than in South Africa, where its social impact efforts have been concentrated in recent years. Its Enable project has developed the idea of Mentor Mothers, community members who work with their peers in remote villages ensuring they stay healthy, particularly those living with HIV. Astonishingly, his has seen them reduce the transmission of HIV from mother to child to 0%.
We have worked as a marketing agency for the charity since it was formed more than two decades ago, including on the return of their Stardust Gala Event this year. We provided the branding and communications for the event, which featured an array of stars headlined by Emeli Sandé. The result was a record fundraising take of £375,000. The charity is now on the verge of a new partnership which will see it reaching 100 times the population it currently supports.
